Toronto Digital Advertising Content Production Agency for T-fal's International digital and TV broadcast campaign
Digital Advertising Campaign for T-fal International Product Launch
GroupeSeb came to us once again to create a complete integrated International advertising campaign for the launch of their new product, T-fal Multicook & Grains.
The project was a digital campaign that focused on videos and photography that his along various paths of the marketing funnel. Our goals was to position the product as a lifestyle piece for those looking to make healthy cooking choices.
Our small digital content agency created digital content that included a 30-second, 15-second and 6-second top-of-funnel brand videos as well as three additional 15-second socially targeted digital content videos and product photography to share and advertise on social media channels.
The project was heavy on digital content creation, so it was necessary for us to keep tight budgets and stretch production as far as possible. In the end, cost-effective production allowed us to create 12 highly effective videos as well as 10 product photos, 16 HTML animated digital banner ads, Facebook Canvas Ads, Instagram Story Ads, and various social media content.
Cost-effective, high-quality content creation is a key ingredient that makes our digital content agency stand out from the competition.